Google is confirming fewer and fewer search algorithm updates, but that doesn't mean there is less ranking volatility.

Apparently, some internal documents from Google were accidentally posted online recently, revealing snippets of useful data about that secret recipe. They may change how you design your website.

Tulane University and the University of Chicago researchers have conducted research demonstrating that user search habits and the relevance‑based optimization of search engines contribute to the ...

Leaked documents have exposed discrepancies between Google's public statements and the actual processes of its search algorithm. This leak, encompassing 2,500 pages, was first reported by SEO expert ...

Many of the ranking factors involved in Google Search’s super-secret algorithm have purportedly leaked. This leak sheds light on how Google Search seemingly operates and which attributes it uses to ...