In this video, I try out a full face of Sheglam products and walk you through my creative makeup process, focusing on a ...

Meet the winners of Bustle's 2025 Beauty Icon Awards for creators of the year: 9 TikTokers who carved their own must-follow ...

Ulta Beauty World tickets go live in January 2026. How do I buy them for Orlando, Florida, makeup convention? What can I bring? Will there be freebies?

So, the internet is basically losing its mind over a new set of family photos featuring Kanye West and his daughter, North.

Social media influencing only recently became a legitimate career path. But in just a few years, the industry has grown to be ...

Christmas might be this week but Florida beauty lovers will get an extra holiday in April 2026. Here's where, when Ulta ...

Nostalgia is the new cool. Gen Z has turned TikTok into a time machine, reviving late-’90s trends with fresh edits, ironic ...

A mix of expected sequels and out-of-nowhere indie gems made 2025 a joy.

There's just not enough time to cover them all, and 2025 was packed with gems you probably haven't heard of. For those ...

Is breastfeeding best… for a silicone baby? Inside the extremely niche (yet relatable) ideological battles raging within a ...

In an arduous beauty market, packaging cannot merely be a container; it must give the customer a truly wonderful experience of the brand.

Makeup and SFX artist Jo Steel recreates classic Cats the Musical with makeup. Venezuelan VP demands US free Maduro and vows ...