The following excerpt is from Robert W. Bly’s The Content Marketing Handbook. Buy it now from Amazon | Barnes & Noble Almost any company can profitably market with case studies. And while case studies ...

Nikita Guk is the founder of GIMZ. Working with an HR brand is not about creating an abstract identity, logo, or beautiful social media pages. First and foremost, this is the solution to specific ...

When you study business at Case Western Reserve University, you’re not just reading case studies in the classroom. You will put the concepts into practice with a real-life consulting project. In the ...

Consider someone who’s perfectly content with their office chair. It’s not ergonomic, it doesn’t have lumbar support, but it works. Then, during a meeting or a visit to a friend’s office, they sit in ...

This psychology-based problem-solving quiz reveals whether you solve problems through logical analysis, gut instinct, emotional intelligence or strategic manipulation.