Netflix dropped two sets of numbers this week: its 2025 full-year earnings and a revised offer for Warner Bros. Discovery.

YouTube continues to lead in the streaming market, with advertising revenue increasing by 13% year over year, according to Alphabet, Google’s parent company, in its second-quarter earnings report ...

AI will help connected TV ad revenues rise to $51 billion in 2029, equal to 45% of traditional broadcast TV advertising, PwC projects When you purchase through links on our site, we may earn an ...

The global digital advertising market is poised for sustained growth over the next decade, with spending projected to nearly double to $819.51 billion by ...

REDWOOD CITY, Calif.--(BUSINESS WIRE)--PubMatic (Nasdaq: PUBM) today launched its AI-powered monetization platform purpose-built to put publishers back in control of their yield, data, and demand. As ...

Advisory and consulting firm PwC this week released a report detailing that global entertainment and media (E&M) industry revenues edged towards US$3 trillion in 2024 and are forecast to hit US$3.5 ...

ChatGPT could provide advertisers with a valuable "high-intent" engaged audience, siphoning marketing budgets away from ...

Comcast reported a mixed set of financial earnings for the third quarter (Q3) of the year on Thursday, with gains in its Xfinity Mobile and theme parks businesses mostly offset by losses in its ...