By freezing prices for an entire year on its $5 Value Meals and $1 menu items, the country’s largest quick-service restaurant ...
Fast-food chains are increasingly competing with sit-down chains that offer meal deals for around $10. When does a fast-food meal feel like a deal? Apparently, when it's $10 or under. Or even $5. Such ...
When does a fast-food meal feel like a deal? Apparently, when it’s $10 or under. Or even $5. Such value pricing is critical when it comes to wooing consumers these days, according to ...