Add Yahoo as a preferred source to see more of our stories on Google. At the first VidCon since 2019, YouTube's top earner in the U.S., MrBeast, got on stage to talk to YouTube's director of discovery ...

Short-form video in 2026 is a different beast — algorithms across TikTok, YouTube Shorts, and Snapchat Spotlight are more selective, niche-driven, and engagement-focused than ever. Success now depends ...

In 2026, YouTube is still the top global hub for music discovery, with algorithms shaping who gets heard. Artists succeed by mastering the separate systems that power YouTube video and YouTube Music ...

"If you randomly follow the algorithm, you probably would consume less radical content using YouTube as you typically do!" So says Manoel Ribeiro, co-author of a new paper on YouTube's recommendation ...

When Markiplier’s gaming streams or Emma Chamberlain’s coffee-soaked vlogs show up in your YouTube feed, it’s because these videos are algorithmically anointed. The YouTube algorithm delivers relevant ...

Over the years, the YouTube suggestion algorithm has become pretty complex. I’ve noticed that it can extrapolate my tastes very well based on my watch history, continuously tempting me to consume more ...

Is your YouTube viewership down? You’re not alone. It’s normal for watch patterns to change around this time of year. The company explains why. In a new video from project manager Rachel, who works on ...

For years, researchers have suggested that algorithms feeding users content aren’t the cause of online echo chambers, but are more likely due to users actively seeking out content that aligns with ...