VisitBritain has published its tourism forecast for 2024, showing an increase in inbound visits and spend overall to the U.K. compared to 2023 levels, although with varying rates of recovery and ...

The United Kingdom's national tourism agency, VisitBritain, has just launched a new online game, available on mobile devices, as part of its latest international consumer campaign in the U.S. and ...

Tourism’s importance to the British economy is highlighted in major new research from national tourism agency ...

VisitBritain is enticing international visitors to come and discover the wonders of Britain, in a new film tourism campaign ahead of the release of Paddington 2. VisitBritain has partnered with ...

VisitBritain has partnered with BBC StoryWorks to bring compelling commercials to the American market. The series is part of the U.K's global Great Britain campaign, an international outreach program ...

VisitBritain and tour operator conglomerate the Travel Corporation on Thursday introduced a marketing partnership aimed at encouraging more Americans to visit the U.K. VisitBritain, the U.K.'s ...

Photo Credit: VisitBritain CEO Patricia Yates, Intrepid Travel CEO James Thorton and Skift Global Tourism Reporter Dawit Habtemariam Skift / Skift VisitBritain is developing a campaign that will ...

National tourism agency VisitBritain has this week officially launched the highly anticipated global screen tourism campaign. The campaign kicked off with a blockbuster-inspired film with Britain the ...

VisitBritain/VisitEngland CEO Sally Balcombe has announced that she is stepping down from the role in spring this year. Balcombe, who has been CEO—first of ...

Sapient has announced that its marketing services group, Sapient Interactive, has been appointed by VisitBritain as its online Agency of Record to redesign, develop, host and manage its suite of ...

BANFF, Alberta -- VisitBritain, the tourism marketing organization for England, Scotland and Wales, will be relaunching a Brit Agent certification program online in 2010. VisitBritain unveiled the ...

Britain's hoteliers, pub landlords and cabbies have been given tips on how to avoid cultural no-nos with the Chinese and faux pas with the French. Tourism agency VisitBritain has come up with online ...