Since 2023, programmatic buyers have had a new tool for targeting instream video inventory: the IAB Tech Lab’s video.plcmt spec. Nearly all major SSPs have adopted the instream spec, but six of the ...

In August 2022, the IAB Tech Lab introduced updates to its Ad Formats Guidelines for Digital Video and CTV. These updates proved to be small steps in the right direction for industry transparency.

The Avid-equipped video forensic classroom at the University of Indianapolis. INDIANAPOLIS —The importance of video footage as evidence in court cases cannot be understated. As recent events such as ...

“The lab, based at the Sacramento Valley Train Station, will offer room for workshops, training and focus on working with fellows from outside the company. Google and YouTube employees will ...