Maximus TXM is an industry-leading solution for federal agencies that improves CX by integrating emerging technologies and human-centered design principles TYSONS, Va.--(BUSINESS WIRE)--Maximus, a ...

Picture a standout interaction you’ve had with a brand. Now think of a great relationship you’ve developed with a company over time. Finally, try to name a brand where every facet of the customer ...

In today's fast-paced digital world, businesses are increasingly recognizing the importance of delivering exceptional experiences at every touchpoint. This comprehensive approach, known as total ...

It’s no secret that many technology companies have changed the way they approach customer experience and success. With the end of ZIRP (zero interest rate policy) in 2022 and 2023, budgets are much ...

NPS alone no longer cuts it. Evolving customer experience metrics like CES and XQI are helping brands stay ahead in 2025 and beyond. Beyond NPS metrics. Customer experience metrics are evolving.

Forbes contributors publish independent expert analyses and insights. Jeff has written about travel, sports & loyalty w/ a focus on Gen Z. Great brands have always promised more than just a product or ...

In today’s competitive market, customer experience (CX) is the defining factor between business success and failure. A great product or service is not enough—customers expect personalized, seamless, ...

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced the full conference agenda for CX Summit North America, being held in Nashville, Tennessee, and digitally, June 23–26, 2025.

As generative AI becomes more firmly entangled with each step in the customer journey, and we get more data on how customers feel about that, a new theme has emerged among vendors and analysts: the ...

Regulation-ready systems. A customer 360 complies with GDPR and privacy laws by reducing data duplication and simplifying data management. Unified customer view. A customer 360 links data across ...