Rating "based upon the swipe-left-swipe-right ratio,” Tinder sociologist says. — -- Tinder is using a new secret formula: a desirability rating. “The desirability rating is based upon the ...

In the years since the ubiquitous dating app Tinder launched in 2012, its interface has stayed largely the same. Until now. Today Tinder is launching a slew of new features to serve Gen Z, which ...

Tinder confirmed it’s exploring a new feature called Swipe Party which offers a way to make sorting through possible matches a more social experience. According to details spotted in the Tinder mobile ...