Texas Tech Athletics has announced a rebrand, introducing a modernized “flat T” logo set to debut in the 2026-27 academic year, provoking an outpouring of mixed opinions. The new design, a departure ...

Texas Tech's athletic department just announced a major rebrand on a random Tuesday in October. Starting with the 2026-27 school year, the Red Raiders will wear a modernized "Double T" logo in red, ...

Texas Tech unveiled its new logo for next year, and while it's a twist on a classic look, there are plenty of happy and sad reactions. The university released a plethora of new logos on Tuesday, Oct.

Texas Tech is set to rebrand its logos, and fans have made it clear that they are not pleased with the change, as UNC looks to potentially change its head coach, as the Bill Belichick era has gone ...

LUBBOCK, Texas (News Release from Texas Tech Athletics) - Texas Tech Athletics introduced Tuesday a new suite of athletics-specific marks, including a modernized Double T logo that will adorn all ...