NEW YORK — Today, Sportico and Athena Elite Sports announced the launch of Next Gen Sports Lab, a summer program designed to immerse high school students in the dynamic world of professional sports.

Jason O. Bradley and Jerry Bruce wanted to create something special in their home state of Arkansas, where they did not see a place where Black kids could learn from people that look and speak like ...

Sports Innovation Lab is a data, analytics, and insights leader trusted by global advertisers and sports bodies to deliver precision media targeting and optimize sponsorship strategy. The acquisition ...