Sun Products' Snuggle brand of fabric softener is launching a new national campaign called “Crescendo” to promote the brand's new scent, Fresh Spring Flowers, which is also new to the premium tier of ...

North American fabric softner brand Snuggle is looking to appeal to a premium audience with its newly designed range of packaging by Smith Desisgn. The brand design agency was tasked by the Sun ...

Snuggle® brand reveals a new look including an updated logo, redesign of the beloved bear, and product packaging, bringing a fresh brand feel that evokes the comfort of home. Guided by consumer ...