It’s a complex world, so who can blame consumers for wanting to buy products that will make their lives less complicated and cluttered? According to the latest World’s Simplest Brands report, which ...

The goal of making products "simple" is not simple at all. Products like the iPhone, the Wii, and the Flip camcorder all take different approaches to simplicity. Adam Richardson is the director of ...

Microsoft and our third-party vendors use cookies to store and access information such as unique IDs to deliver, maintain and improve our services and ads. If you agree, MSN and Microsoft Bing will ...

Despite a regulatory focus on so-called ‘simple’ financial products, consumers would benefit more from a kitemark that could be applied to products that have ‘straightforward outcomes’ irrespective of ...

Robin Mosley (she/her) formerly wrote commerce deals for CNET about beauty, fashion and other essential gear. Before that, she freelanced for Healthline, Simply Recipes and Nerd Street. She is a ...