The agency was chosen because of its comprehensive understanding of global shopper behaviour and retailer engagement. Kim Stoute-Purvis, EMEA head of retail marketing at HTC, said: “We were looking ...
Saatchi & Saatchi X announces the appointment of Lee Esmond as the shopper marketing agency's new president. Previously, Esmond held posts at The Mars Agency and Mosaic, working with brands such as ...
Created by Saatchi & Saatchi X, the campaign is being headed by three animated films which go live on 11 February. These will be supported by a range of activities including experiential and ambient ...
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