Despite dissatisfaction with ads in radio and TV, podcast users seem to be more accepting of ads, when served judiciously and ...

Podcast advertising continued its rapid expansion in Q4 2024, with total ad spend rising 19% year-over-year, according to Magellan AI’s Podcast Advertising Benchmark Report. The study, which analyzed ...

New Podcast Download research shows audio advertising reaches consumers who avoid TV ads and spend most of their video time ...

Every week, over 100 million consumers tune in to their favorite podcasts. Some are casual listeners. Others avidly fill their queues with so many episodes and interviews that they’ll never work ...

A new survey from podcast ad agency Oxford Road finds a lack of clear measurement metrics across audio and video platforms is giving advertisers pause. By Caitlin Huston Business Writer While video ...

Podcasts continue to pull in listeners and drive sales, judging by Podcast Pulse, a study from Acast conducted by Edison Research. Of the listeners polled, 84% have taken action after being exposed to ...

For podcast advertising to truly take off, marketers need to be able to evaluate podcasts for brand safety and suitability at scale. But most podcast campaigns still involve manually evaluating ...

Ad industry wisdom says everyone listens to podcasts. But digital audio still struggles to attract investment from advertisers. That’s because audio lacks measurement tools that have been standard in ...

According to a May 2025 report by Podnews, 90% of all podcasts stop publishing after episode three. That's called podfade. Why does it continue to happen?

Nikki Glaser introduced the brand new Best Podcast category at the 2026 Golden Globes with a hilarious parody of Nicole ...