Yogananda Domlur Seetharama is a seasoned Data Science leader with a distinguished career marked by profound expertise in artificial intelligence (AI) and machine learning (ML). His journey in these ...

Basic personalization techniques in PPC advertising no longer capture and hold customer attention. Generic ads miss the mark, leaving brands with lower engagement and higher ad spend wastage. To truly ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Marie Hattar Have you ...

Traditional retail banks are incorporating personalization techniques to create customized customer banking experiences. Retail banking is at the forefront of this transformative trend, from providing ...

As consumers, we assume brands will cater to our individual needs. I’m no longer surprised when a marketing text addresses me by name or mentions other personal details about me. In fact, I’ve come to ...

Personalization for customers has become not only accepted but expected in a rapidly advancing technological world. The concept of personalization is simple: People want relevant recommendations that ...

After driving over $680 million in additional revenue for retailers in 2022, Granify is removing the burden of requiring developer and technical resources for retailers to rapidly test ideas and ...

eCommerce personalization software enables you to demonstrate to clients that your brand continuously understands what is expected of it and adapts to their ever-changing demands. Others might argue ...

The rise in machine learning and data analysis has led to a new wave of discussions over personalization in healthcare. However, despite the expected potential, many employers have yet to implement ...

Personalized marketing copy lets your customers know that you recognize and care about their shopping habits and preferences. Messaging tailored to individual consumers can also help increase your ...

Email marketing is famous, but it is never easy. It follows proper measurements such as email writing, mismanagement of customer data, and more. Marketers are implementing the appropriate measures for ...

In this episode of Innovations in Education, sponsored by Stride Tutoring, host Kevin Hogan delves into the complexities and potential of personalized learning with two education leaders—Dr. Matt ...