Google Ads has a new experiment feature for Performance Max campaigns that lets you A/B-test assets. This allows you to ...

You can now input a list of specific webpages, which Google Ads will use to generate customized assets like images and videos. These assets are automatically optimized to match the content of the ...

Google Ads is upgrading Performance Max campaigns with new reporting tools that offer deeper visibility into channel performance, search terms, and creative assets. What’s new. Three new insight ...

New asset and channel reporting improvements are rolling out to Google Ads Performance Max. This update should make it easier to optimize budgets, identify underperforming elements, and maximize ROI ...

Google Ads seems to be rolling out new asset-level conversion data in Performance Max reporting and campaigns. You can use the conversions and conversion value columns to get an overview of asset ...

Google enhances Performance Max campaigns with AI-powered asset testing, video optimization, and improved campaign management tools for advertisers. Google adds AI testing tools to Performance Max ...

Google Ads just dropped another wave of updates to Performance Max today. For those who’ve been asking for better audience targeting, clearer reporting on new customer acquisition, and more ...

Google Ads has launched new creative capabilities to improve campaign performance, including asset testing for performance max (PMax) campaigns and AI-powered image creation. Retailers can now test ...

Almost five years have passed since Google quietly introduced a beta product called Performance Max (PMax). There are now more than one million advertisers using PMax, Google boasted in an ...

Google’s new Beta lets Performance Max advertisers A/B test asset sets, expanding last year’s retail experiment to all ...