If you have yet to do so, take a minute to look through the highlights of the 27-page design brief explaining the thought and design process that brought you the new Pepsi logo. You’ve probably seen ...
(CNN) — If someone were to ask you to draw the Pepsi logo from memory, what would you draw? A circle, perhaps, with the red, white and blue stripes that are emblematic of the brand. The word “Pepsi,” ...
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NEW YORK — Pepsi is getting its first makeover since 2008, with a new logo and visual identity that combines classic elements of designs from years past with modern touches. The new design reunites ...
Pepsi is about to turn 125 and the soda company is celebrating in a big way. Tuesday, the soda maker unveiled an entirely new brand, one that will see changes to its iconic globe and typography-based ...
If you have yet to do so, take a minute to look through the highlights of the 27-page design brief explaining the thought and design process that brought you the new Pepsi logo. You’ve probably seen ...