4700BC, while a fast-growing brand, has been a drag on profitability for PVR INOX. The popcorn brand clocked around ₹100 ...

The divestment of Zea Maize enables 4700BC to grow under Marico, as PVR INOX reallocates resources to focus on its core ...

PVR INOX Ltd has fully exited premium snacking brand 4700BC, selling its entire stake in Zea Maize Pvt. Ltd to Marico Ltd in an all-cash transaction valued at ₹226.8 crore, marking a clean break from ...

PVR INOX divests its gourmet snacking brand 4700BC to Marico in an all-cash deal worth Rs 226.8 crore to strengthen its balance sheet and focus on core cinema operations. Marico aims to capitalize on ...

New Delhi: Multiplex operator PVR INOX on Monday said it will divest its premium snacking business under the 4700BC brand to ...

PVR Inox-Marico Deal: PVR Inox has sold its entire investment in its subsidiary Zea Maize Private Limited (ZMPL) in an ...

PVR INOX has sold its 4700BC premium snacking brand to Marico for Rs 226.8 crore in an all-cash deal, exiting a non-core ...

PVR INOX has monetised its entire investment in its subsidiary, Zea Maize (ZMPL), to Marico in an all-cash transaction for a total consideration of Rs 226.8 crore.

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PVR INOX sells its snack brand 4700BC to Marico for ₹226.8 crores, enhancing its focus on core cinema operations.