Among the many names millennials have been dubbed, such as the “Internet Generation,” the “Selfie Generation,” and even the “Harry Potter Generation” by Buzzfeed, we’ve also been nicknamed the “Meme ...

Your brain is biologically wired for memes. Memes don’t just spread for fun; they tap into parts of the brain evolved to help us learn from others, develop skills, and adapt to our social environment.

Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. Sending memes, as the internet has discovered, is a form of “pebbling,” an ...