Alibaba Group Holding Ltd (NYSE: BABA) has been promoting its recent $4.63 billion investment in consumer electronics retailer Suning Commerce Group Co Ltd as its latest push toward “O2O.” O2O is a ...
Conducted in partnership with CollabCentral Consulting, the research revealed that 82 per cent of marketers in China are currently focused on using mobile as a brand-awareness channel, rather than for ...
The O2O model is altering the face of Vietnam's retail market, with all players preparing strategies to acquire new customers and optimize sales. Dozens of Now shippers sometimes queue up for hours at ...
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