A new report reveals Indian consumers now prefer micro-influencers over mega influencers, as trust in digital creators grows. With 61% viewing influencer content as credible, brands must focus on ...

Statusphere, an AI marketing platform designed to help enterprise retailers and consumer brands turn micro-influencers into a ...

Sticki has expanded its beauty portfolio, securing new partnerships with Bondi Sands and John Frieda to support their micro ...

This story was originally published on Retail Dive. To receive daily news and insights, subscribe to our free daily Retail Dive newsletter. Is Gap Inc. bringing back the micro-influencer? The apparel ...

Have you started your influence marketing strategy this year? It is quickly becoming the way to reach audiences, especially if you are struggling to make your social media efforts pay off. You see, ...

Micro influencers are popping up all over Boston, sharing details of their days, favorite restaurants and workout routines to their online followers. Micro influencers are content creators who have ...

New guide offers strategies for leveraging nano- and micro-influencers to drive ROI and brand trust in an increasingly crowded digital space AUSTIN, Texas, May 29, 2025 /PRNewswire/ -- Orange 142, a ...

Micro-SaaS companies are emerging as a unique niche within the Software as a Service (SaaS) landscape. With highly specialized solutions targeting specific market needs, Micro-SaaS businesses often ...

Social media influencers are no longer a niche phenomenon—they are a global force shaping consumer behavior. With over 50 million people worldwide identifying as influencers, and 2 million of them ...

While marketing tactics often shift, influencers still get results when endorsing brands. Here is what a company needs to know.

The smartest brands are using gifting not as a stand-alone tactic, but as a foundational layer within a broader influencer and go-to-market strategy.