The platform combines Xumo viewership data with third-party identity and household data while maintaining a privacy-first ...

New solution brings together Xumo first-party data and third-party data solutions from TransUnion, The Trade Desk, and ...

NEW YORK, Oct. 07, 2024 (GLOBE NEWSWIRE) -- DIRECTV Advertising, a pioneer in addressable advertising today announced a partnership with LiveRamp, the leading data collaboration platform, to enable ...

SAN FRANCISCO--(BUSINESS WIRE)--LiveRamp (NYSE: RAMP), the leading data enablement platform, today announced at RampUp San Francisco that its online identity and translation capabilities are available ...

SAN FRANCISCO--(BUSINESS WIRE)--LiveRamp (NYSE: RAMP) today announced it has expanded its partnership with Snowflake, the Data Cloud company, to upgrade its product capabilities built natively on ...

Marketers can build better customer experiences if they can find their customers as they pop up in different parts of their buying journey – visiting the website, buying a product in an Instagram ...

People-based marketing is the natural evolution of data onboarding, according to LiveRamp, the data onboarder owned by Acxiom. On Wednesday, LiveRamp launched IdentityLink, which aims to resolve a ...

Partnership Combines the Power of Identity with the Power of the Cloud to Unlock Advanced Customer Intelligence and Maximize Privacy and Security Controls According ...

LiveRamp, a data connectivity platform provider, is collaborating with advertising technology provider The Trade Desk to enable improved addressable advertising and measurement across channels without ...

Data enablement platform company LiveRamp Holdings Inc. said today it’s bringing its online identity and translation capabilities to Snowflake Inc.’s Media Data Cloud to unlock greater connectivity ...

LiveRamp on Tuesday gave brands, publishers, and technology platforms better collaboration and a way to get more from first-party data from any environment, but it’s just the beginning. In a few ...

Expanded collaboration with The Trade Desk empowers marketers and publishers to connect their data safely and effectively across the open internet Industry collaboration is imperative to ensuring the ...