Add Yahoo as a preferred source to see more of our stories on Google. At a time when food brands are expected to show ingredient transparency, that number stood out. Lay’s has always marketed itself ...
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Lay's updates its branding after customers didn't realize the chips used real potatoes, insiders reveal
You'd think after nearly a century that people would know what's inside that iconic yellow bag. Turns out, a staggering number of consumers had no clue their favorite snack started as an actual ...
Select bags of Lay's 13 oz. Classic Potato Chips are included in the recall Sabrina Weiss is the Editorial Assistant of PEOPLE's food department. She writes the weekly recipes for the print magazine ...
Lay’s, the 100-year-old potato chip brand well known for its thin, crispy product and bright yellow packaging, is undergoing a rebrand. But this is no marketing stunt. The company simply wants to ...
Lay's 3 New Chip Flavors Inspired by Tailgating Classics 'Don't Hold Back' originally appeared on Parade. Lay's is kicking off football season a little early with three new chip flavors inspired by ...
A popular potato chip company is undergoing a major makeover, due to a concerningly large swath of clueless customers, apparently. On Oct. 9, Lay’s announced its rebrand — the largest in its nearly ...
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Lay's Changes Its Branding After Customers Didn't Realize the Chips Used Real Potatoes, Insiders Say
Think about it for a moment. When you grab a bag of Lay's chips, what crosses your mind? The satisfying crunch, the salty goodness, or maybe that nostalgic yellow and red packaging? What probably ...
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