Allergic reactions: Although rare, sensitivity or allergic reactions to the products used during a keratin lash lift can occur. This may include swelling, rash, or discomfort in the eye area. Before ...

Now, here’s a real eye-opener: Lash lifts are one of the buzziest beauty treatments right now as TikTok videos tagged with #lashlift have garnered over 3 billion views. And women who have had this ...

Our eyes are the most impactful facial feature. This explains why the beauty industry is full of products– such as lash-defining mascaras and eyelash curlers– that enhance the windows to our souls.

Hourglass’s lash curler is sleek, lightweight, and designed to reach even the tiniest lash. For maximum lift and curl, it’s ...

I stopped wearing mascara two years ago after I couldn’t find one that would stay put. Not only did this save me time in the morning, it also allowed my lashes to get in really good shape. Don’t get ...

Move over, eyelash extensions! There's another beauty treatment in town that's promising larger-than-life lashes and gaining major traction. Lash lifts are becoming a go-to treatment for beauty ...

Kim Kardashian’s KKW Beauty isn’t the only buzzy brand launching at ULTA: customized lash lifts and extensions are coming soon to the popular makeup retailer, thanks to Sugarlash PRO. A global company ...

A beauty editor reviews L’Oréal Paris Telescopic Extensionist mascara, revealing why its curling, lifting effect rivals a ...

An honest review of Lancôme's Curl Goddess Mascara, a lash-curling formula that lifts, lengthens, and volumizes even ...

Experts weigh in on the best brown mascaras for soft glam, volume, definition, and length. Plus, they break down what to look ...