Lego’s next release is a digital brick loaded with sensors that add new layers of interactivity to its play sets. WIRED got exclusive access to the Lego labs where the Smart Brick was born.
Lego has unveiled its revolutionary "Smart Play" system, integrating advanced sensors, LED lighting and high-fidelity speakers into its iconic plastic bricks to create a more immersive building ...
New Delhi: At CES 2026 in Las Vegas, The LEGO Group stepped into unfamiliar territory. The company, known for plastic bricks and imagination-led play, unveiled a new technology platform called LEGO ...
On March 1st, 2026, The Lego Group is launching Smart Bricks, tiny computers hidden inside classic 2x4 bricks. These interact with NFC smart tags in new tiles and minifigures, link through Bluetooth, ...
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