New Delhi: India’s jewellery advertising landscape is entering its busiest quarter of the year, driven by the wedding and festive seasons. As gold prices climb and consumer expectations evolve, brands ...

Jewelers are increasingly exploring the technology’s potential to create new worlds in online campaigns. By Jessica Bumpus Love it or hate it, artificial intelligence has become increasingly prevalent ...

New Delhi: As India enters its most crucial shopping window, gold is dominating headlines for reasons beyond ritual. Prices have surged past Rs 1.13 lakh for 10 grams, and volatility is adding layers ...

The year 2025 has already proved to be a landmark for gold, with prices soaring nearly 50% this year and up a staggering 140% since 2022. Gold’s rally is showing no signs of slowing — prices have ...

Social media shifted jewelry fashion from slow runway trends to viral moments, reshaping consumer behavior, brand strategy, ...

Malayalam superstar Mohanlal is earning applause on social media for his standout performance in a new jewellery commercial. The latest campaign for Vinsmera Jewels breaks away from all the familiar ...

According to De Beers’ recent Insight Report the jewelry industry's share of voice in advertising has dropped since 2008. But In 2014, per the report, growth in jewelry advertising spend started to ...

India’s box office is witnessing a record-breaking surge. According to a report by Ormax Media, the cinema industry achieved its highest-ever box office collections in both 2023 and 2024, surpassing ...