The “influencer accent” is taking over TikTok. If you don’t know what I’m talking about, scroll through your FYP page and listen. British singer-songwriter Cassyette pointed out this trend in a recent ...

The way consumers shop today looks nothing like it did a decade ago. Gone are the days when a flashy TV commercial or a celebrity endorsement could drive meaningful sales. Now, purchasing decisions ...

Influencer Bretman Rock, born Bretman Rock Sacayanan Laforga, first started his career back in 2014 by making comedic short form videos on the now-shutdown app Vine as well as longer-form beauty ...

From Instagram to TikTok and Pinterest, many of Us have a list of influencers that we can't get enough of. Tuning into vlogs, tutorials and random rants give Us a look at trending styles and products ...