So what is Impossible Meat actually made of? When it comes to creating vegetarian meat substitutes, flavor is only one hurdle—smell and texture are also major factors, and scientists have been making ...
The plant-based meat company struck a licensing agreement with bread and pasta maker Equii to create products that pair with ...
"You look at the plant-based category, and millennials and Gen X are attracted to it for health reasons and sustainability reasons," said Rupesh Parikh, a senior analyst of food, grocery and consumer ...
As a foodie and an occasional meat-eater, I don’t usually seek out plant-based alternatives. So, I was eager to learn about Impossible Foods’ business model. My main questions were 1) How do you grow ...
It's official: The FDA has officially approved the Impossible Burger patty and its key ingredient, heme, as safe for your plant-based eating pleasure. Here's what you should know. Ever since the ...
I took Impossible Meat, broke it down into dust, and rebuilt it to make it even better. Texture, flavor, and creativity—this ...
If meat is viewed by many vegans as the flesh of dead animals and a symbol of cruelty, does recreating its taste undermine the moral stance against it? According to Wikipedia, veganism is the practice ...
NEW YORK (AP) — If you want to skip meat, a new era of options is here. Beyond Meat and Impossible Foods are among the companies racing to tap into the massive U.S. market of meat eaters by more ...
Bareburger is known for its wide selection of exotic meat patties, but there's been a big shift in its menu. Last year, the Impossible Burger became a permanent addition to its long list of options, ...
An Original Impossible Burger, left, and a Cali Burger, from Umami Burger, are shown in this photo in New York. (AP Photo/Richard Drew, File) BRUSSELS (CN) — In a classic David-versus-Goliath showdown ...
Nine months ago, Burger King made headlines by announcing its Impossible Whopper. The sandwich, featuring a meat-free Impossible patty, was at first seen as an April Fool’s prank, but the reaction to ...