No advertiser wants to support piracy, and every ad exchange has policies against monetizing stolen content. But domain blocking, the industry’s go-to approach for demonetizing sites that host pirated ...
Ahead of a panel session at this year’s INTA Annual Meeting moderated by the Brand Safety Alliance, industry experts and panellists share their views on domain blocking and the recently launched ...
A greater variety of domain extensions such as .uk has increased the risks for brands online—but the Brand Safety Alliance has a solution, says product director, Ben Anderson. The world of online real ...