By combining LG Ad Solutions' audience viewing experiences and first-party CTV inventory with Aarki's deep neural ...

Stop me if you’ve heard this one: There’s a disconnect between how much time audiences spend playing video games and how much money advertisers spend on video games. That disparity was front and ...

Microsoft may soon roll out its ad-supported Xbox cloud gaming plan more widely, after users began spotting in-app notices ...

Rumblings of advertisements infiltrating the Xbox Cloud Gaming service have begun to surface, as users report encountering ...

Microsoft plans an ad-supported Xbox Cloud Gaming tier launching in 2026, allowing digital game owners to stream without a ...