It's only been a few short years since Fujifilm began its journey to push its own vision of exactly what a medium format camera should be. After decades of medium format being large, boxy, and heavy ...

Brings new versatility to Fuji’s medium format model, which should widen its appeal beyond studio and landscape photography. Full-frame sensors are pretty much the end game for much of the the camera ...

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The GFX 100 II provides many advantages over its larger and heavier predecessor and offers even more comfortable handling, along with a better designed user interface. Like its predecessor, there’s ...

As capable in the wild as it is under studio lighting, the Fujifilm GFX100S II is shaping up to be a viable medium format alternative for many more photographers. Fujifilm is one of just a few ...

When you use DPReview links to buy products, the site may earn a commission. Hasselblad recently announced the X2D II 100C, the latest camera in its medium-format lineup, and the first to be capable ...

NEW YORK--(BUSINESS WIRE)--B&H Photo would like to share the announcement of the FUJIFILM GFX 100 Medium Format Mirrorless Camera, a high-resolution powerhouse well-equipped for professional studio ...

Fujifilm has just unveiled its latest medium format camera: the GFX 100S. Designed as a smaller counterpart to 2019’s GFX 100, the new camera measures roughly 30 percent smaller and 500g ligther than ...

The original 100-megapixel Fujifilm GFX 100 medium-format digital camera was released in 2019. We awarded it 4.5 stars / Highly recommended and commented "The GFX 100's massive 102 megapixel ...

The 100-megapixel Fujifilm GFX 100S medium-format digital camera was released in 2021. We awarded it 5 stars / Essential and commented "With the launch of the GFX 100S, medium-format photography has ...