Learn how product differentiation can give businesses a competitive edge in today's market by emphasizing unique qualities ...

The ultimate proof of differentiation is measurable impact—market share, client outcomes and mission fulfillment.

Turn and talk with sentence stems: Give sentence starters at multiple levels: “Multiplication is…” for some students, and ...

Small business owners usually are fully aware of product differentiation, even if not by that name. Products in a retail store are different not only in terms of what they do for the consumer but also ...

Differentiation in marketing means creating specialized products that gain competitive advantage with a particular segment of the market. Companies can choose from two different strategies: ...

Starting a new business and getting initial clients is a struggle for just about every entrepreneur. However, there comes a time in almost every enterprise when leaders realize that something has to ...

If I had a dollar for every time I’ve heard (or used) the phrase “differentiate or die” I could retire, but it’s a neat mantra for B2B marketers. And now brand differentiation is data-backed, too. New ...

Similarity in design impacts how car-buying customers perceive brands. Traditionally, nonelectric cars have been designed ...

In the middle schools where I have taught, differentiated instruction is understood in multiple ways. The veteran educators tend to call it a “new name for the same old things.” Teachers in the middle ...