Opinions expressed by Entrepreneur contributors are their own. Leadership requires self-awareness, transparency, solid decision-making and strategic decisiveness — your eagerness to look inward ...

Your company’s “core value” list is not about virtue signaling: “See, we are good people here. We have values! Trust us!” No, core values are about substance, not appearance: “Who are we? What is ...

Core values are the equivalent of the rules of a sport: It would not be a sport if there were no rules. Atlassian has had the same five core values since Scott Farquhar discovered them three years ...