How to control the data funnel: Follow these 3 best practices Your email has been sent As of 2022, 2.5 quintillion bytes of new data is being created worldwide each day. While some of this data will ...

Technology companies like Uber and Jawbone collect massive and intricate datasets about consumer behavior, and in the process, they’re tackling critical issues with data science. These kinds of ...

A data filter is a device, algorithm, or process that removes some unwanted components or features from a data signal. The unwanted component may be random noise (perhaps from mixing turbulence or ...

Have you ever found yourself staring at a massive spreadsheet, wondering how to extract just the right information without getting lost in a sea of data? Whether you’re a seasoned Excel user or just ...

The world of marketing has become a world of marketing tech. But marketers are not necessarily engineers, so working with the terabytes of data their campaigns produce can be a challenge. Today, a ...

Top-of-the-funnel targeting will always be a challenge for B2B marketers given the highly specialized nature of the goods and services they promote. The traditional tactic of including an inflated ...