If you plan to implement CRM software to manage customer data more efficiently, streamline customer-facing operations, or drive other business improvements, it’s essential to get acquainted with the ...

It’s 11 p.m. on a weeknight. You’re at your desk researching customer relationship management (CRM) solutions for the third time this month. Your sales team is growing, customer information is ...

After you’ve evaluated the organisation’s departments and processes, the next step in building a CRM project is to build and execute an implementation plan. This plan should encompass the organisation ...

Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

Tal Frankfurt is the Founder and CEO of Cloud for Good, a Salesforce partner that creates transformational value with technology. No matter which CRM solution your organization implements—be it ...

Over the last two decades, customer relationship management (CRM) systems have witnessed a remarkable surge in popularity and demand. They serve as invaluable tools for gathering comprehensive ...