LONDON – The Boss flagship fragrances are relaunching with two new testimonials and a fresh pitch to Gen Z and young Millennial audiences. The campaign film was directed by Marco Prestini. Coty ...

The Colombian singer spoke to PEOPLE about the "beautiful memories" from the BOSS Bottled campaign shoot and what the new Beyond fragrance evokes for him Maluma has a sexy new gig! The 31-year-old ...

Despite the hundreds of lifestyle and fashion brands out there, Hugo Boss is a well-known and highly respected name across the world. It's particularly renowned for its line of perfumes and fragrances ...

Every product was carefully curated by an Esquire editor. We may earn a commission from these links. Here’s how we test products and why you should trust us. This may just be the best Boss fragrance ...