Augmented reality (AR) uses cutting-edge technology to add artificial, digital qualities to real-life objects. Learn how AR ...

AR is used in various areas of the automotive sector. A notable application is head-up displays (HUDs) and headset infotainment systems, which use AR as part of augmented GPS navigation, warning ...

(TNS) — The preschoolers were fascinated, looking at their classroom through the lens of an iPad camera, watching animated images pop up as a cheerful voice told them: Feed apples to a pig behind a ...

WEST LAFAYETTE, Ind. – Future systems that allow people to interact with virtual environments will require computers to interpret the human hand’s nearly endless variety and complexity of changing ...

As recently reported by Yahoo Finance, shoppers are surprising some experts by returning in sizable numbers to brick-and-mortar stores. But when they visit those stores today, they are bringing with ...

FRAMINGHAM, Mass.--(BUSINESS WIRE)--Worldwide spending on augmented reality and virtual reality (AR/VR) is forecast to reach $160 billion in 2023, up significantly from the $16.8 billion forecast for ...

Picture this: a boardroom filled with skeptical executives, unsure of whether to give their precious budget to yet another salesperson. Suddenly, you whip out your tablet, point it at a seemingly ...

Augmented reality technology turns your smartphone into a portable projection tool that works on any surface, anywhere. This guide compares the top AR drawing apps. You'll learn which one fits your ...

Mike Roe, the executive creative director for Milwaukee marketing agency Hoffman York, got interested in ghost signs when he noticed one outside his office window in the Third Ward, and then started ...

The OceanX supports a helicopter and two submersibles: the Neptune and Nadir. Each is capable of diving to depths of 1,000 meters. They can operate up to three days at a time. There’s also a media ...

Bloomberg says Apple was developing augmented reality glasses powered by its Mac computers, but it canceled the project before the company could even announce it. If you’re excited, or even just a ...