There are few carmakers in the world as blatantly offbeat as Ariel. For the last 16 years, the company has been reaching new heights of engineering extremism. So why is it surprising that the ...

Though Ariel may have been founded way back in 1902 as a motorcycle manufacturer, since its revival a century later, it’s been known primarily for building the Atom. But lately Ariel’s been expanding ...

Launched in 2003, the Atom 2 that followed had as much as 300bhp courtesy of a new supercharged Honda unit, and that was a recipe Ariel stuck with for the Atom 3 of 2007.But the next chapter in the ...