While major change-management consultancies like Deloitte, Accenture and PricewaterhouseCoopers (PwC) have acquired creative and digital design agencies to get closer to the CMO, they’ve haven’t ...

The management consultancy's Interactive wing has swelled its creative talent pool with the acquisition of Kolle Rebbe. It has added around 300 staff into its German operation, which was recently ...

Accenture Interactive is acquiring New Content, a Brazilian content marketing agency, to strengthen its abilities to serve clients in Latin America. Financial terms of the deal were not disclosed.

NEW YORK--(BUSINESS WIRE)--In its biggest brand move in a decade, Accenture (NYSE: ACN) today launched a sweeping brand campaign and new company purpose designed to inspire organizations to embrace ...

Accenture’s interactive unit was already capitalizing on chief marketing officers’ growing need for technology and analytics to support digital marketing campaigns; the acquisition of Fjord and other ...

Accenture has acquired Chaotic Moon, a tech studio that creates content and “user experiences” for brands. Terms weren’t disclosed. The acquisition bolsters Accenture’s digital marketing assets which ...

Marketing and eCommerce firm Acquity Group Ltd. has been acquired by Accenture, an international consulting firm, for $316 million. The deal is contingent on approval from Acquity shareholders. This ...

NEW YORK & BURBANK, Calif.--(BUSINESS WIRE)--Accenture (NYSE: ACN) is helping Disney Studios’ StudioLAB develop and pilot interactive movie posters that incorporate digital technologies, including ...

Digital commerce in Japan is expected to grow by 10.5% in 2021 to reach US$217.5 billion in sales in 2021. This acceleration offers growth prospects and is pushing brands to rethink effective customer ...

Accenture (NYSE: ACN) has been named the 2020 Global Digital Experience Solution Partner of the Year by Adobe. The award is presented to the Adobe partner that has made the biggest impact on Adobe ...

If you’re still confused about what’s motivating global consulting firms to move in on agency turf, who better to explain than a longtime holding company executive who defected to the other side?